During our work with SeaWorld, we wanted to engage fans of the brand who have come to love the animals in SeaWorld’s care. To do that, we created a set of nine Valentine’s Day cards to DM fans on February 14. We left instructions on how to get them in an Instagram video:

This Valentine’s Day, your Valentine can swim right into your DMs (respectfully, of course). Just DM us: “Will you be my Valentine?” and meet yours tomorrow 💙

Social Strategist: Amanda Festa

Senior Art Director: Jen McMahon

Copywriter: Grace Green

Project Manager: Kadi Rufo

Assistant Creative Director: Victor Soares

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